Why web portals

The former target large communities of users, whereas the latter are more specific to the contents and objects. Web portals are also classified based on their types, such as market space portals, public web portals, enterprise web portals, knowledge portals, etc.

A web portal is capable of handling both structured and unstructured information. For users, it provides ease of navigation, and for enterprises it provides significant cost savings, improved productivity and a way to establish a long-lasting relationship with users.

A web portal can facilitate notification and multi-channel consistency. It enables universal login and provides integration if needed to other applications and systems. It is also capable of integrating and supporting a specific application type like e-commerce support, business intelligence or application service provider application. By: Justin Stoltzfus Contributor, Reviewer. By: Satish Balakrishnan. Dictionary Dictionary Term of the Day. Such portals can also be externally facing to allow the sharing of critical documents and data with shareholders.

One method of streamlining customer service interactions and processes is via a B2C customer portal, which allows clients and customers to access a personalized dashboard of data including PII for services or to make further purchases. Such a portal can increase customer retention rates. A membership portal can be used for companies that offer specific services to subscribers and members, all via an authentication login system.

After login, consumers can have premium access to a member area, where they are granted access to premium material, whether it be datasheets, entertainment medium, music, documents, training materials, and more. Companies have the ability to utilize a CRM portal as an internal system for robust and comprehensive collaboration among marketing and sales teams for the management of customers via a central repository of critical customer data.

Such a portal streamlines data analysis and customer retention strategies and syncs remote workers and internal personnel with real-time data for implementing marketing campaigns and customer retention strategies. HR portals can be used as internal systems by companies who need a collaborative, streamlined, centralized method of managing all aspects of Human Resources for its personnel.

An extranet portal is a type of web portal existing within an extranet space that is designed to allow external parties to access internal data and services via a website with a login authentication mechanism. It is clear now that web portals are critical web-based systems that can serve a variety of key purposes in all industries, and help to allow remote, secure authenticated access to essential data that both business associates and customers need to access to facilitate projects, business operations, and both short-term and long-term workflows.

Such portals give companies a quick and easy way to provide essential information and data to its base without having to rely on physical mail, faxing, or even email, the latter of which usually has stringent attachment limits which do not apply to cloud-based web portals. That said, web portals give companies three major internal benefits, along with three significant external advantages:.

Giving users access to internal resources, PII, and critical information via a web portal helps to streamline operations, reduce customer churn rates, and save on overhead. Some examples include banks allowing customers to access and modify their financial account information via a web portal, as opposed to such customers needing to visit a physical bank to carry out such transactions.

Streamlining and optimizing customer-facing systems gives customers a reason to continue using your business services. Ease of use and convenience help to improve customer retention rates, reduce churn rates, and improve monthly recurring revenue MRR rates - all while reducing company overhead.

Posted in Other. Spread the love. What Is a Web Portal? Why Use a Web Portal? Patient Portals Patient portals are used to make communication between patients and medical personnel easier.

Intranet An intranet is meant for improving teamwork within a company. Government Portals Government web portals allow easy interaction between citizens, private businesses, and the government. Student and Faculty Portals Universities leverage web portals to provide information to applicants, students, alumni, and staff.

Banking and Insurance Portals Another huge domain where web portals are used extensively is banking and insurance. Extranet and Partner Portals An extranet is a controlled private network.

Conclusion Web portals facilitate easy and convenient user engagement with services or information offered by the portal owner. Rate this item: 0. Rating: 5. From 2 votes. Show votes. Please wait Five Tips to Improve Employee Engagement. Maryia Shapel As a content writer, Maryia strives to create enlightening blog posts and technical articles based on the latest technology trends and established best practices.

Web portal development can help businesses improve their employee hiring and training processes by creating a single point of access for information. Specialized IT skills are not required to get started, ensuring that anyone with basic web skills can use the portal efficiently.

Certain types of web portals, such as intranet portals, can also save businesses money in print and distribution costs. Intranet portals are commonly used to publish and update a wide range of corporate documents, such as business procedures, protocols, guidelines and resources. When there is a place where management and employees can go to easily access this information, businesses can avoid the ongoing costs of printing and distributing these materials to staff in person.

The knowledge on these portals can also be easily maintained and updated as needed. The safety of company data and resources is a major concern for many business leaders. Web portals also provide users with excellent versatility. Most web portals can be accessed through any digital device, including desktops, laptops, tablets and smartphones. This enables users to access enterprise details online across multiple devices.

There are three main types of web portals, such as internal company portals, B2B portals and B2C portals. These web portals are cloud-based web applications that are restricted and can only be accessed via the proper access controls and authentication.

Some of the main types of web portals include:. Business-to-business portals are a type of portal that serves as a bridge between enterprises, allowing them to work together more efficiently.

With a B2B web portal, companies can share tools, data and documents that are accessible through an online portal with authorized staff access. Business-to-customer portals are most often used by companies that sell goods or services online.

With a B2C portal, customers can access their personalized data online using an easy-to-use dashboard or interface. B2C portals are often used by customers to make purchases securely on the web. A horizontal portal is a type of web portal that provides unique access points connected to various industries. These access points provide an entry point. One example of a horizontal portal is Yahoo which offers a gateway and provides links on a wide range of topics.

A vertical portal VP is another type of gateway that offers information about goods or services in a particular industry. Vertical portals often offer information, research, articles, tools and statistics on certain industries.